Pricing Status? It’s complicated

To listen to consumers and the media, you would think that price is all that matters. Whether it’s house prices, holidays, the latest bargains, mobile phone contracts or even the price of a pint of beer, all people seem to focus on is the cost. And in many cases, price is indeed key. Think back to when chocolate bar companies shrunk their products rather than raise their prices, or how big a deal some retailers make out of their Boxing Day Sales and Black Friday deals. However, price isn’t always all that matters for consumers. Price, and what we’re prepared to pay, it turns out, is a complex thing.

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Full employment or full of inactivity?

In the economic and political world, the term ‘full employment’ has come back from the dead. It was a prevalent term back in the days of Franklin D Roosevelt in the 1940s and Martin Luther-King advocated for it in the 1960s. It also crept back into political parlance in the dying days of George Osborne’s chancellorship in the UK around 2014. Today, we’ve heard it reemerge in the US, where the Fed has said that the US economy is “at or a little beyond full employment”, to some degree in the UK, and it hit the headlines a few weeks ago locally, prompted by a 280-character tweet by yours truly.

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